In your professional life, you strive to be the absolute best. You’re a natural leader, you innovate constantly and you have a quantifiable track record for generating high-value results. In your world, a 40-hour workweek is a myth, but somehow, sunrise-to-sunset will always fly by and you’ll be smiling the whole time. Some people call you a workaholic, but you prefer the term “passionate”.

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At any given moment, entrepreneurs are on the brink of failure. It’s mortifying. You put your entire life on the line for a 90% chance that your business won’t make it.

This cold, hard fact is enough to scare people away from starting a business altogether.

Why put your heart, soul, finances, and reputation on the line for an emotional roller coaster?

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In 2011, I lost 42 pounds in six months, and it was the single hardest thing I’ve ever done in my life.  As a result, I learned plenty of invaluable lessons.  Not only did I learn more about myself and how far I’m able to push my body and mind, I also found that many of the lessons I learned helped me to push my business to the limit as well.

Here are a few of the different lessons I learned.  I hope you find them helpful, whether you’re trying to lose weight, get in shape or expand your business:
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Do you have an idea for the next Flappy Bird? Are you looking to build a mobile app to increase exposure for your web service?

As a mobile app development company who has helped clients get their app ideas into the app store and developing our own apps, we have seen our share of mistakes.

Here are 7 of the top mistakes you should avoid when developing your next app.

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In the recent article about the “Dos And Don’ts For On-Boarding Walkthroughs On Mobile,” I covered an important part of on-boarding, namely walkthroughs. Make sure to read it for the bigger on-boarding picture.

Today I will run through different communication channels like email, app notifications and SMS in order to keep up the momentum that your app has created throughout the sign-up and following walkthrough. Read More…


“Transparency” has become a buzzword in the startup world. Many companies are sharing things previously deemed top secret—their web traffic sources, employee compensation, and project management processes.

This is great. It allows those in the startup world to build a community, help each other, and ultimately make more companies successful.

Even so, there are many leaders that believe this sort of sharing could drag them down. When I was a student entrepreneur, I was always worried that leaking my company secrets would put us at risk. I reasoned that if our competitors knew how we did business, it would be easier for them to overtake us.

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Every entrepreneur wants to believe their product is taking on a big market. Sometimes they’re kidding themselves.

If they are making something fun, they’ll say- “we’re competing against TV! The market is huge!” If they are making something utilitarian and functional, they’ll say, “everyone wants to save time- there’s millions of people who want that!”

Or worse, they’ll combine two products that have big markets – Facebook and eBay, let’s say – and think “FB is huge, and eBay is huge, so a social network for auctioneers would also be huge!” Read More…

Lone woman

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My various posts on depression and my struggles with it generate a wide range of emails, some with suggestions, some with questions, and some with empathy. The following question is an example of what I get regularly. Read More…

Mobile Phone

I wrote a very short introduction to the topic a little while ago. This time around we are going into further detail.

On-boarding is the very middle part of a “triptych” like user journey, centered within user acquisition and user optimization. Since it sits in the very middle it is a pivotal part that acts as a guide pole for customer optimization and lays the groundwork for business growth. Each of these 3 steps of the user journey do not exist in a vacuum of their own but rather build on the groundwork or achievements of the previous one. Read More…


It’s hard to believe that Women 2.0 is now more than 7 years old. In just a few short years, the concept has evolved from a ‘women in tech’ conference to a networking lifeline for female entrepreneurs from all over the world. The company has grown to feature a blog network, regular conferences, pitch events, monthly meet-ups, investor hangouts, and weekly live broadcasts. It’s the reason why so many female entrepreneurs feel empowered to pursue their dreams.

How did this media empire come to be? What role did online content play in bringing entrepreneurs together? Learn from the co-founder herself — now director of growth at Hackbright Academy, a coding school for women — Angie Chang.
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