Tag Archives: networking

Steve Jobs at D8 ConferenceAll too often events are just a fabulous way for companies to waste money. But if you play your cards right, producing an event can deliver huge ROI for your business with little overhead.

Even top technology companies focused on virtual communications rely on in person events. Steve Jobs’s keynotes were legendary, and a cornerstone of Apple’s product launch and marketing strategy. Salesforce’s Dreamforce conference positioned the enterprise software newcomer as the leader in cloud computing and nurtured their essential developer ecosystem. TechCrunch made half its revenue from startup events. Twitter and Facebook throw numerous events to woo advertisers. Expert web marketers including HubSpot, Moz and Twilio are now investing heavily in developing their own marquee events.

If these companies needed events to get the word out, yours probably will at some point too. But how do you make sure you don’t waste your limited marketing budget on the next Pets.com-style extravaganza? Read More…

Clarity’s First Startup Guide is Here!Clarity guide

You asked, we delivered: expert advice, right to your inbox.

Learn more in 30 minutes than you did in the last month. Download the guide now!

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A few weeks ago, we put out a call to entrepreneurs around the globe, asking you for your best startup advice – and we have been truly overwhelmed by the response. After days spent combing through hundreds of your submissions, followed by laughter, tears and the occasional WOW, we have narrowed it down to the top 100 startup advice submissions in the following categories:

 

  • Customer Acquisition
  • Design
  • Marketing
  • Venture Capital
  • Product Development
  • + more!

The result is Get More Clarity: Straight Up Startup Advice from Experienced Entrepreneurs: our gift to the Clarity community.

Here’s just a little taste of some of the high-quality, no-BS advice that you’ll receive when you download your copy:

Design is more important than technology in most consumer applications – Dave McClure

Don’t fall into the trap of confusing activity for achievement. Pause during your day ask yourself: ‘Is this helping us build sh*t or sell sh*t?’. If the answer is no, then you’re working on the wrong things. – Christian MacLean

Create a legacy, not a job. Ask yourself:  ‘How do I want to be remembered?’. Your job, habits, and daily activities are important but focus on the things that build the legacy you want to create. In the end, you’ll be glad you did. – John T. Meyer

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So for all the entrepreneurs out there making it happen each and every day – this one is for you!

Thank you!